Relaxed chaos. That’s how it felt when I arrived at the Austin Convention Center for SXSW Interactive 2010. It is completely different from most librarian conferences that I attend. In this case, rather than being in the middle to younger demographic, I am in the oldest 20% (and I’m only 42). Laptops and smart phones abound. Everyone is looking at a screen while walking, talking, and participating.
The other odd element is that I really don’t know anyone here except a handful of people. A few more I know virtually but haven’t met in person. This leaves a lot of space to explore and flow. Though I’m not always 100% confortable being social, I do reasonably well and did meet a few people on my first day out.
Registration was smooth. The swag bag was monstrous. The schedule manageable and easy. The tech omni-present. I’ve did a video of the scheduling tool from The Social Collective because I think it is awesome and the iPhone app makes it even better. I am loving the competition happening between Gowalla and FourSquare. Both have made tweaks and customizations just for SXSW which makes it even more fun.